Top 5 Brow Trends in 2025 (and How to Get the Look)
From bold to barely-there, here's what's trending in brows this year.
If you're wondering what the latest eyebrow trends are for 2025, you're in the right place. Brows are still one of the most defining features of the face—and this year, it’s all about embracing individuality with a polished twist.
Whether you're a beauty lover or a professional looking to offer the most in-demand brow styles, here are the top 5 trending brows of 2025—and how to get each look using The London Brow Company products.
1. Fluffy Laminated Brows
Still going strong in 2025, laminated brows remain the go-to for that lifted, full, and brushed-up look. Think effortless and bold, but still polished.
How to Get the Look:
Use the London Brow Lamination Kit to reshape and set the brows upward. Finish with a nourishing oil to maintain softness and shine.
2. Hybrid Tinted Brows
This year, tinting is bolder—with hybrid brow dye giving a longer-lasting, skin-staining effect that mimics a soft makeup look. Perfect for definition without daily filling.
How to Get the Look:
Choose a London Brow Hybrid Dye Kit, available in multiple shades to suit every skin tone and hair colour. This trend is ideal for clients who want that ‘woke-up-like-this’ definition.
3. Bleached Brows
A runway-to-reality trend, bleached brows are making waves in editorial looks and among bold beauty lovers. It gives an ethereal, high-fashion vibe.
How to Get the Look:
Professional stylists can achieve this with safe brow bleaching techniques followed by conditioning treatments. Use London Brow Doctor Miracle Mask to nourish hair post-treatment.
🔗 Shop London Brow Doctor Miracle Mask
4. Soft Sculpted Brows
Keyword match: trending brows
The "clean girl" aesthetic has carried into 2025, with natural yet structured brows being a client favourite. It's less about drama and more about soft symmetry.
How to Get the Look:
Map the brows precisely using our London Brow Mapping Tools, and define with gentle tinting or a precise wax. Finish with clear brow gel for hold.
5. Textured Brows with Tint
Keyword match: latest eyebrow trends
Texture is in. Clients are loving defined brows that show movement—think soft arches, feathered ends, and a more "lived-in" look.
How to Get the Look:
Start with lamination to control the direction of brow growth, then add a soft tint or henna to build fullness and definition.
🔗 Shop Henna Brow Kit
🔗 Or combine with Hybrid Tint
Final Thoughts: Which Brow Trend Will You Try?
This year’s brow trends are all about self-expression, low maintenance beauty, and finding the perfect balance between natural and defined. Whether you’re a salon offering the most in-demand services or a beauty enthusiast trying a new look, The London Brow Company has everything you need to stay on trend.
Ready to Shop the Look?
Explore our full range of Professional Brow Products and bring the latest 2025 brow trends to life.