The London Brow Company
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Building Authority as a Brow Artist: From Local Technician to Industry Expert
The beauty industry is saturated. Every town has brow artists. Every city has brow specialists. And every day, more technicians are qualifying in brow lamination, brow tinting, brow shaping and...
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Brows Through the Ages: Eyebrow Trends from the 1920s to Today
Brows Through the Ages From plucking the life out of our brows to laminating them into perfect, glossy arches, eyebrow trends have truly come full circle. Over the decades, brows...
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Why Sachet Packaging Is the Most Effective for Lamination and Lash Lifting Products (And Why It Beats Bottles)
Why Sachet Packaging Is the Most Effective for Brow Lamination and Lash Lifting Products If you’re serious about delivering consistent brow lamination and lash lifting results, your product packaging matters...
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Email Marketing for Beauty Businesses: Why It Outperforms Social Media Every Time
Email Marketing for Beauty Businesses: Why It Outperforms Social Media Every Time If your marketing plan depends on Instagram behaving nicely this week, you’re building your business on a platform...
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Our recommended Products and Tools for London Brow Lamination
Our Recommended Products and Tools for London Brow Lamination Brow lamination is one of those treatments where the process matters just as much as the products. When your prep is...
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A Guide to Choosing the Perfect Brow Shade: Matching Your London Brow Hybrid Dye to Your Skin Tone
A Guide to Choosing the Perfect Brow Shade: Matching Your London Brow Hybrid Dye to Your Skin Tone Achieving flawless brows is all about the details, and one of the...
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How to Build a Recognisable Brow Brand (Not Just a Pretty Instagram Grid)
How to Build a Recognisable Brow Brand (Not Just a Pretty Instagram Grid) A pretty Instagram grid can get you noticed. A recognisable brand gets you booked, remembered, recommended, and...
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How to Turn First-Time Brow Clients into 12-Month Regulars (Retention + Rebooking System)
Getting a new brow client is exciting. Keeping them for 12 months is where the real money (and stability) is. Because in most service businesses, acquiring a new customer is...
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Why Client Retention Will Matter More Than New Clients in 2026 (Beauty & Brow Businesses)
If you’re a brow artist, lash tech, or salon owner, 2026 is going to reward one thing more than ever: keeping the clients you already worked hard to win. New clients...
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Beauty Business Predictions for 2026: What’s Changing and What’s Not
Beauty Business Predictions for 2026: What’s Changing and What’s Not The beauty industry continues to evolve at a rapid pace, and as we move into 2026, beauty business owners must...
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Top 5 Waxing Tips for Beginners
Top 5 Waxing Tips for Beginners Waxing is one of the most in-demand beauty treatments, but for beginners it can feel intimidating without the right technique, preparation, and professional products....
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The Hidden Profit in Rebooking Systems (And How to Fix Yours)
The Hidden Profit in Rebooking Systems (And How to Fix Yours) Many beauty therapists believe the key to higher income is more clients. In reality, the biggest profit leak in...