Behind The London Brow Brand

Hello 👋🏼

My name is Leigh and I founded The London Brow Company as a result of my passion for the beauty industry and my love for our planet.

I fell in love with our industry after starting my own beauty business back in 2009. The relationships I built with my clients and the joy from giving them confidence was addictive. I enjoyed what I was doing so much that in 2011 I started teaching and opened my own academy (The Leigh Blackwell Training Academy)

But like many busy working Mums I soon reached a point of burnout - I'd become so successful, and I was so grateful for it, but I wasn't taking care of myself. I decided to step away. I closed my business, sold everything I owned (a bit extreme I know!) picked up a backpack and travelled the world with my husband.

While travelling, I discovered a new treatment known as brow lamination. I thought it was an interesting concept so decided to bring it to the UK. Initially, I trialled products from outside the UK but I soon realised I didn't like the products, their ingredients or their animal testing laws.

Travelling had really opened my eyes to what is going on in the world - such as pollution, plastics in the ocean and animal cruelty - and I really started to think about how I could personally make an impact. I realised I needed to take my business a different way.

The problem was that the lamination products available weren't typically natural, healthy, vegan or cruelty free. If they were, they were so expensive that a small beauty business owner would have to really compromise their own earnings in order to use them.

The London Brow Company was born because I didn't want anyone to have to make that choice.

My husband and I started researching how to make our own products, set up our own laboratory to do extensive research and testing and launch our own accredited courses for brow lamination.

I'm now so proud to say that The London Brow Company makes effective, quality products here in the UK using only plant based, sustainable ingredients.