Important Shipping Information -Once an order is submitted, we are unable to modify any details.
When placing your order, please ensure your delivery address is accurate as changes cannot be accepted once your order is confirmed. We work with shipping partners to ensure fast delivery for our customers, so address amendments or order cancellations are not possible after purchase. Orders are processed, picked, and packed promptly, typically within 5 minutes of placement. Once confirmed, orders cannot be altered by adding items or modifying details. Responsibility for ordering the correct items rests with the customer.
For 'pre-order' items, your order will be held until all items, including pre-order items, are available for dispatch. Please verify the accuracy of your order and contact/delivery details before completing your purchase. Once an order is submitted, we are unable to modify any details
For full shipping prices and terms and conditions please click here.
All orders (subject to our returns policy) can be returned up to 14 days after the date of purchase for a full refund.
We've gone paperless! You'll now no longer receive a delivery note in your parcel. Don’t worry – Returns are still quick and easy. Start a return here.
Click here for further details on how to return your items and our returns policy.
Have questions? Don't worry we've got you! We have a full FAQ section and help desk just for you.
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London Brow ICE – Waterless Brow Styling Wax for Fluffy, Laminated & Defined Brows
- Unit price
- / per
Meet London Brow ICE, the revolutionary waterless brow styling wax that gives you instant, mess-free, long-lasting hold.
Skip the traditional brow soap routine — no water, no residue, no flaking — just smooth, controlled, beautifully styled brows that stay put for up to 24 hours.
Designed for both natural brows and laminated brows, this soft styling wax creates everything from feathered, fluffy texture to sleek, defined brows. Made with clean, gentle ingredients, ICE is a professional-grade vegan formula suitable for daily use at home or in the salon.
If you love the laminated brow look or want a quick, reliable brow setter, this is your new go-to.
Key Features
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Waterless Styling – ready to use straight from the pot; no activation needed
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Flexible 24-Hour Hold – soft yet strong grip with no stiffness, flaking, or crunch
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Customisable Finish – lift, shape, define, fluff or slick down brows effortlessly
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Clean Beauty Formula – vegan, cruelty-free, water-based, paraben-free, synthetic-free
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Professional Quality – perfect for laminated brows and everyday brow grooming
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Zero Residue – invisible hold that stays fresh all day
What’s Included
1 x London Brow ICE Soft Styling Wax Pot
Bundle & Save
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4 Pots – £14 each (Save £16)
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8 Pots – £12 each (Save £48)
Ideal for salon retail or for stocking your professional brow kit.
How to Use
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Dip a clean mascara wand into your London Brow ICE.
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Brush brows into your desired shape — fluffy, lifted, or sleek.
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Allow 30 seconds to set for full, all-day hold.
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Reseal after use to maintain freshness and performance.
Perfect For
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Daily brow styling at home
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Securing laminated brows after treatment
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Prepping brows before tinting or makeup
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Professional aftercare retail
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Achieving a laminated, fluffy, or clean-girl brow look
Pair It With
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Keratin Brow & Lash Boost Serum – strengthens and nourishes post-lamination
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Brow Tint or Hybrid Dye – for a complete enhanced brow routine
Adding product to your cart
Important Shipping Information -Once an order is submitted, we are unable to modify any details.
When placing your order, please ensure your delivery address is accurate as changes cannot be accepted once your order is confirmed. We work with shipping partners to ensure fast delivery for our customers, so address amendments or order cancellations are not possible after purchase. Orders are processed, picked, and packed promptly, typically within 5 minutes of placement. Once confirmed, orders cannot be altered by adding items or modifying details. Responsibility for ordering the correct items rests with the customer.
For 'pre-order' items, your order will be held until all items, including pre-order items, are available for dispatch. Please verify the accuracy of your order and contact/delivery details before completing your purchase. Once an order is submitted, we are unable to modify any details
For full shipping prices and terms and conditions please click here.
All orders (subject to our returns policy) can be returned up to 14 days after the date of purchase for a full refund.
We've gone paperless! You'll now no longer receive a delivery note in your parcel. Don’t worry – Returns are still quick and easy. Start a return here.
Click here for further details on how to return your items and our returns policy.
Have questions? Don't worry we've got you! We have a full FAQ section and help desk just for you.
Click here, it's quick and easy to find the answers you are looking for.
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Love this brow wax for holding my lamination in place all day!
London brow wax , is clear and stays in place amazingly
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I LOVE this stuff so much!!! I have tried other very popular brow waxes and this one is now my ultimate favourite. Whilst it does the same as the other ones I’ve tried the difference with this one is the way it feels on my brows, it’s not hard, or sticky, and the brows still feel soft to touch!! Perfect for use when I have makeup on too :D